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Training Programs

Business Writing Training Programs

Employees learn how to apply basic and advanced writing techniques and styles to enhance written communication in the workplace.

The Business Writing Blitz: Grammar, Punctuation, and Common Errors

by Shannon Andrus, EdD

In this fast-paced and interactive review of the most common errors in grammar, punctuation, and usage, Shannon covers everything from the difference between affect and effect to where to put your commas to what exactly is passive voice (and how to avoid it). The course is centered on high-value components crucial to writing powerful, error-free content for business. This course is adjustable in length and focus to correspond to the particular needs of your team.

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Comprehensive Business Writing Workshop

by Christine Kopec, MA

Effective business writing has a direct impact on an organization’s bottom line. Some (of many) real world examples:

  • After General Electric revised a software manual, customer calls and messages to their support team dropped by 125 calls per month. They estimated a savings of $375,000 per year for every single customer with the revised manual.
  • By rewriting memos to officers, the US Navy determined they would save $23-37 million each year since officers took 17-23% less time reading.
  • When the US Army tested two versions of a business message asking the reader to perform a specific task, those who received a well-written, “high impact” letter were twice as likely to complete the task on the same day they received it.

In this interactive workshop, participants will learn how to improve everything they write at work including critical emails, proposals, status reports, performance evaluations, white papers, blog posts, and more. This half-day program is the perfect refresher course or as an introduction to fundamental writing skills.

Each participant receives a 93-page Word Trippers for future reference.

Key learning objectives:

  • Gain an appreciation for the impact of effective business writing
  • Learn how to write clearly with fewer words the first time
  • Craft more effective emails and subject lines
  • Punctuate and proofread with fresh ideas
  • Improve written communication internally and externally
  • Increase productivity through more efficient writing
  • Learn the Top 7 Writing Techniques for Business Communications

Optional: professional editing of pre-training writing samples

Interested in knowing exactly how your writing can be improved? Each participant may submit one actual writing sample (up to 600 words in length) to be professionally edited prior to the workshop. Then, the facilitator will deliver the samples with comments, suggestions and revisions during the workshop. Every tip and technique learned during the workshop comes alive when you see it in your writing!

Format: 1/2-day onsite training session

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Digital Communication

by Shannon Andrus, EdD

This course is typically paired with The Business Writing Blitz and focuses on using email and other forms of electronic business communication both effectively and efficiently. For most employees, email represents the bulk of the business writing they create each day. Shannon reviews the rules, expectations, and current “netiquette” so employees can be sure that they are sending clear, appropriate, and compelling emails.

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Gender and Communication in the Workplace

by Shannon Andrus, EdD

This inclusive course is designed to help all members of an organization address issues of gender that can arise in the workplace. The session focuses primarily upon written communication, including the use of pronouns, stereotypical male and female communication styles and their implications, and ways to promote and support all employees regardless of gender. Shannon includes practical suggestions to promote positive gender consciousnesses within the workplace.

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Legal Writing Skills for Attorneys and Administrators

by Shannon Andrus, EdD

Legal writing has its own specific rules for grammar, composition, and style, and this course is specially designed for those in the legal field who need to draft error-free legal documents that follow those rules.

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Storytelling for Business

by Shannon Andrus, EdD

This course includes a review of the elements of excellent writing and then extends into the art of storytelling. What makes a compelling story? What topics are most effective in the business world to promote your brand, attract new clients, communicate important information, obtain funding, or generate interest for a new project? Using examples and workshop time, participants unpack the components of compelling and persuasive stories for business. The session includes workshop time for participants to apply these skills.

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Writing that Works: How to Elevate your Style, Clarify your Content, and Enhance your Message

by Shannon Andrus, EdD

This session illustrates and explains the elements of captivating writing including organization, clarity, and tone. Using examples of excellent writing, Shannon helps participants explore how to transform unclear or uninspiring writing into powerful prose. The session includes workshop time for participants to apply these skills.

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